When you understand social media trends, you can adjust your business’ marketing strategy and boost your success. Here is what you should know.

Townsquare Media shares have rallied alongside the broad market, but further upside is likely still in the cards for this broadcaster-turned-digital media and advertising technology play. As digital ...

Digital marketing is all about using online platforms and digital tools to connect with your customers and grow your business. Think social media campaigns, email marketing, SEO, content creation, and ...

76% of social media users say social content influenced a purchase decision; this jumps to 90% when just looking at Gen Z consumers (Source: Sprout) Disclosure: Informa, which owns a controlling stake ...

Karan Sharma is a digital commerce expert and the co-founder at Kinex Media Inc, a creative digital agency in Toronto. I remember the days when a static banner ad was the peak of marketing. We have ...

Although the digital media segment is slightly decelerating, Adobe's Firefly is showing triple-digit growth in both revenues and MAUs. Adobe is a leading company with a big moat, but it is now ...

How women-owned companies can highlight their business's unique features using social media marketing.